This was a price communicated in an official Apple release, but the company later issued an updated release with the Rs. Update: An earlier version of the article mentioned the India price of the iPhone SE as Rs. 22,500, and Apple would be remiss to ignore this. The 5s may officially be gone, but it would still have a market of its own at Rs. That has all gone out the window now with the launch of the new iPhone SE, which displaces the iPhone 5s from the bottom slot and actually exceeds the capabilities of the current mid-tier iPhone 6 and 6 Plus. 17,000-18,000 (factoring in cashback and other offers).Īpple till now maintained three tiers of phones, ordered chronologically such that the newest was always at the top, trailed by the previous years' models, with the oldest dropping off the bottom of the list each time the cycle repeated. 22,500, and quite a few websites are offering it for as little as Rs. 53,500 for 16GB, the most recent official cut puts it at Rs. As compared to its original launch price of Rs. Over that same period of time, Apple's evolving attitude to pricing in the highly volatile Indian market has led to rather severe price drops. As per Apple's usual strategy, it fell down the ranks each year as a new model came in at the top, eventually becoming the entry-level model in late 2015. Launched in 2013 as Apple's top-tier offering, the iPhone 5s was the first to come with a Touch ID fingerprint sensor, and offered extraordinary power and a path-breaking camera for the time.
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